12 Local Marketing Techniques for Salons.

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Local salon clients are the bread and butter of your business, which is why following these 12 local marketing techniques for salons will get your business noticed in your community. Promoting your salon on Instagram and getting loads of followers will not improve your salon client numbers if most of your followers are from another country, state or locality.
Performance grading for salon employee reviews

Salon Employee Performance Reviews. Your 10 Step Guide.

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Salon employee performance reviews may seem like a time consuming and daunting task but the benefits to your business are massive. If you want to encourage employee engagement, improve productivity, plus, increase the growth and development of your salon business, read this 10 step guide.
A gift card with boost salon gift card sales.

Christmas Salon Gift Cards - 11 Ways to Boost Sales.

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Do you realise the potential revenue salon gift cards can bring in at Christmas time? Unfortunately, many salons, spas and barbershops overlook salon gift cards and are missing out big time during the most significant spending time of the year. Learn how to harness the power of selling gift cards with these 11 great ways to boost sales and increase salon revenue.
A woman with Gold hair in the forest.

Goldilocks and the Three Salons. How To Attract New Salon Clients.

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Ever wondered how to attract new salon clients? Here is a little tale about Goldilocks and how she found a salon that was not too expensive, not too cheap but was just right.
A woman with her fingers in her ears because she doesn't want to hear the salon customer experience

Salon Customer Experience - Up Your Game!

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Warning! Some salon owners may be offended by this article. Why? Because I am going to share some of my experiences from a clients point of view and it’s probably not what you want to hear!
A hand putting time into a piggy bank with money around it for Salon Time Management.

Salon Time Management. How To Make More Time!

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Salon time management is an essential skill for all salon owners or managers to acquire. Learn great ways to increase your available time.
A woman sitting at a desk displaying leadership skills.

Mastering Salon Leadership Skills

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Are you a salon manager? Or do you aspire to be a salon manager? Great leadership skills are essential for salon managers and owners to promote business growth and achieve success.
Clouds drawn in the sky with the benefits of Cloud-based salon software. Neko Salon Software.

The Benefits of Cloud-Based Salon Software

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Salon business owners are often confused about cloud-based software. What is cloud-based software? Is it safe? What are the benefits of cloud-based software
A hand holding a large magnet pulling people towards it.

The Top 10 Strategies To Increase Salon Client Retention.

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Client retention is the single most important driver of growth in your salon business. By implementing the strategies discussed in this article, you will increase your salon client retention and ensure long term business growth.
Two woman fighting with a third woman looking on with fear.

Salon Drama. How to Manage Staff Conflict.

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Are you experiencing ongoing dramas in your salon? Do you need to learn how to effectively manage staff conflicts? Well, you've come to the right place! Unfortunately, every workplace in every industry is rife with bickering employees. With a sprinkling of different personalities, ages, races, religion, there are sure to be some basic disagreements. But throw in a pinch of competition, a handful of stress, and a busy schedule, and you have a Petrie dish for growing drama and conflict.